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September 26, 2011
Now into its 6th edition, the Carhartt Brand Book is always a welcome arrival every time it drops onto the shop floor.
As always the Brand Book showcases this season's collection in fine
detail, but of course this is far from just a product catalogue.
Other features include the work of photographer Alexander
Basile, Japan's Hiroshi Fujiwara, Adam Kimmel and another of Japan's finest, Uniform Experiment
The history section focuses on the emergence of the work wear
trend in fashion in the 1990s. A hugely important period for
Carhartt as a brand today – with exclusive photo material by legendary
hip hop chronicler Ernie Paniccioli.
Plus the lowdown on Carhartt’s most recent collabs with snowboard stalwarts
Go get one here.
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